Spoon a heaping tablespoon into the bottom of each muffin liner in the muffin tin.
Spoon a heaping teaspoon of the cinnamon swirl (sugar mixture) in each muffin liner, on top of the batter.
Spoon another heaping tablespoon into each muffin liner. Now, you will have 3 layers in each muffin liner -- batter, sugar mixture, batter.
Finish off each muffin liner with the cinnamon crumb topping. Using clean hands, press a handful of the mixture in your palms, then gently break up the mixture into the muffin liner. This will make little clumps and pieces of the cinnamon crumble mixture. Be generous! Use the topping to your preference (I use the whole mixture).
Bake at 375 degrees for 17-20 minutes, or until a toothpick inserted removes cleanly.
Let the muffins cool at least slightly before enjoying. To keep fresh overnight (or a few nights), wrap each muffin in saran wrap. These will keep for about 2-3 days at room temperature. They can be frozen, but let thaw and come to room temperature (about one day) before enjoying.